Araya Alberta Hargate appointed as
Chopard Brand Ambassador
Chopard, the Artisan of Emotions, is pleased to announce its new ambassador, Araya Hargate, British-Thai actress and model since 1998, to convey the Maison’s creativity and expertise in the field of Haute Joaillerie.
Sharing a special friendship with Chopard Co-President and Artistic Director Caroline Scheufele, Araya Hargate has chosen to wear Chopard’s Haute Joaillerie creations on several occasions since her first appearance on the red carpet at the 2015 Cannes International Film Festival.
Well-known for her elegance and her keen sense of fashion, Araya Hargate, who also goes by the name of Chompoo, has become a regular at the International Fashion Weeks and Haute Couture shows. A versatile actress used to portraying many different roles, the different looks that she brings to the red carpet leave a trail of unforgettable souvenirs as she graces the famous “Montée des Marches” at the Cannes International Film Festival with her glamorous presence and impeccable style, magnificently complemented by Chopard’s Haute Joaillerie creations.
About Chopard, the Artisan of Emotions
An acknowledged expert in Fine Watchmaking and Haute Joaillerie, the very name Chopard is a byword for contemporary and ethical creations. Proud of its values and traditions, the Maison is renowned for providing a family spirit experience. Over the past few decades, Chopard has also been an official partner to the Cannes International Film Festival and has devoted all its passion for cinema to accompanying blossoming talents, making it the ultimate Red Carpet jeweller.